# LIGHT ANCHOR
> AI-run consumer brands. Scaling at the speed of compute, not headcount.
> Backed by Y Combinator (YC P26). San Francisco.
- Website: https://lightanchor.ai
- LinkedIn: https://www.linkedin.com/company/light-anchor
- Email: founders@lightanchor.ai
- AdBench waitlist: https://lightanchor.ai/adbench
- LLM context: https://lightanchor.ai/llms.txt
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## AI-run consumer brands
Scaling at the speed of compute, not headcount.
Backed by Y Combinator (YC P26)
→ See the Portfolio: https://lightanchor.ai/#portfolio
→ AdBench waitlist: https://lightanchor.ai/adbench
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## Video
https://www.youtube.com/watch?v=_uN-A-4uugA
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## Thesis
Brands have always been bottlenecked by how fast people can operate them.
With agents that automate processes end-to-end, that bottleneck disappears.
A different kind of consumer business becomes possible: one where
the cost and speed of operating it aren't capped by humans.
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## Brands
We operate several brands, deliberately spread across categories to
test different hypotheses.
- LA-001 Seoul Dispatch: K-Beauty Subscription. https://seouldispatch.com
- LA-002 The Half Life: Lifestyle Supplements. https://thehalflife.co
- LA-003 The Stoic Supply: Stoic Philosophy Apparel.
- LA-004 Meme Tees: Custom Meme Apparel.
- LA-005 Slow Haste: K-Beauty Subscription. https://slowhaste.com
Portfolio totals: 5 brands across 4 verticals on Shopify, operating 24/7.
Portfolio overview: https://lightanchor.ai/#portfolio
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## Platform
Each brand independent. Every brand compounding.
Every brand we launch makes the platform smarter, and the marginal cost
of launching the next brand keeps falling. Our bet isn't just to operate
more stores. It's to understand customers better than any human team can,
and capture demand the moment it shifts.
- Independent: each brand operates with its own memory, policies, decisions, and proposals.
- Shared tooling: every tool the agents use is shared across brands.
- Consumer simulation: every ad, sale, and decision feeds a central record we simulate consumer behavior against.
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## Founders
### Sangha Park, Co-Founder
- Education: Brown University (CS + Applied Math)
- Previous: Sendbird, Lead Product Manager
- LinkedIn: https://www.linkedin.com/in/sanghaha/
### Chase Kim, Co-Founder
- Education: Penn State University (IST)
- Previous: Sendbird, Head of Forward Deployment
- LinkedIn: https://www.linkedin.com/in/chasingjohnn/
We met at Sendbird (YC W16), where we led the AI agent product and
forward deployment teams during its 2024 pivot into AI agents for
customer experience. Sendbird built the messaging APIs behind DoorDash,
Reddit, and Hinge.
→ Contact us at: founders@lightanchor.ai
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## Blog
Read our latest posts: https://lightanchor.ai/blog
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© 2026 · San Francisco
LinkedIn: https://www.linkedin.com/company/light-anchor
Email: founders@lightanchor.ai
